The Ontario Professional Tourism Industry Specialist (OPTIS) and the Northern Ontario Professional Tourism Industry Specialist (NOPTIS) micro-credential was designed in partnership with the top industry leaders in Ontario tourism for upskilling existing employees within their current job, in addition to supporting the tourism sector to scale up in post-COVID recovery. This micro-credential targets individuals who work for any organization with a mandate to support operators to foster growth in the tourism industry. This includes provincial and federal tourism advisors, municipal staff, economic development officers, destination marketing and sector organization staff, in addition to tourism operators and individuals in management roles within the tourism sector.